Soft Power: Creating a strategic advantage with human resources and technology in Sport
If Soft Power or co-optive power can be seen as an aspect of a nation’s power of getting countries to do want…
Thinktank & Watchdog
If Soft Power or co-optive power can be seen as an aspect of a nation’s power of getting countries to do want…
“EA Sports, it’s in the game.” When people hear the word FIFA, they most often assume that people aren’t referring…
“Things that have never happened before happen all the time” – Scott Sagan On a rainy night in Kolkata’s illustrious…
Majorly due to the success of Netflix’s Drive To Survive, a dramatised documentary of the Formula One season, Formula One…
Have you wondered how athletes nowadays continue to perform at the highest level well into their 30s? Well, the secret…
By now, you will be very familiar with cricket’s Decision Review System and the ball-tracking used to assist umpires arrive…
Competition and rivalry. Intrinsic to sport – and, perhaps, life itself. What would sport be without legendary rivarly. Muhammad Ali…
A phone call may never be the best way to figure out an athlete’s state of mind but Vishnu Saravanan’s…
There are countless reasons and occasions for gratitude to rent the air. And Amit Kumar Saroha has his own. It…
There is much fanfare – and deservedly so – as Indian athletes return home from the Paralympic Games in Tokyo…